Marketing Strategy Pt. 2

The Nutria company has been keen on working towards competing for Skills21. So far we’ve been deciding on competing in the app technology and health science division of the competition. The Nutria company believes Nutri-List has a good chance of being a solid competitor because of its effectiveness in day to day dietary supplementation. Assessing other apps on the market right now that offer similar services, the Nutria company has taken note of what strengths and weaknesses Nutri-List has to offer.

The Nutria company believes that by assessing our competition, the app development and update process will be a little easier, acting as a guide to aid in completing an effective mobile application. Creating product comparison charts, the Nutria company is able to break down the mobile application into certain categories, including but not limited to: price, platform compatibility, size, and age of prospective users. Through these assessments, the Nutria company aims to complete Nutri-List, a new bridge to healthy dietary living.

GmbH, B. (2017, August 26). Food Intolerances on the App Store. Retrieved November 02, 2017, from https://itunes.apple.com/us/app/food-intolerances/id419098758?mt=8

F. (n.d.). FoodMaestro app - search and scan food products. Retrieved November 02, 2017, from http://www.foodmaestro.me/food-app/